27 八月

The last date on consumer trend in real estate markets

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In May, we launched our Monthly Pulse Check on Consumer Attitudes to give you access to the latest data on consumer trends in real estate during the COVID-19 pandemic.

Since then, our research has found that:

  • Over 6 in 10 Ontarians who are actively in the real estate market say buying a home today is a very good or good investment (July research)
  • More than 7 in 10 renters and homeowners say it would be important/somewhat important to use a REALTOR® to help purchase a home that they could only visit virtually (July research)
  • Ontario renters are nearly twice as likely to express interest in buying a home due to the pandemic (June research)
  • Close to 3 in 5 Ontarians active in the real estate market say that living in a rural area is more appealing now than before the pandemic; just over three in five say the same about living in the suburbs (June research)